Bachelor’s in Business Administration

You’ll develop the cultural awareness and critical thinking skills you need to analyze and produce a broad range of discourse in a full spectrum of careers — and to make a difference in whatever you do.


Our Business Management course will develop your global business skills and understanding of core business principles, giving you the competence and business confidence to excel in the professional and academic world.

This 3-year degree programme is designed to give you a broad knowledge of the functional aspects of a company: marketing, human resources, management, or commerce. Through a combination of lectures, case studies and small group projects you will be encouraged to take an active part in your learning. By the end of the course, you will have gained the necessary study skills and strategies to succeed in a challenging global business environment.

The curriculum offers innovative teaching methods enriched by culture, professional integrity, and activities to enhance student learning and employment capability.

The BBA gives you a window into all functions of a business and allows you either to find your strong suit to pursue at the graduate level or gives you a holistic view that can be applied in any business or industry. Being able to leverage foundational business knowledge after learning about different facets of a business — including marketing, supply chain management, mathematics, economics, and accounting — is essential for any role you find yourself in after graduation.

The first 2 years of the bachelor’s programme offers common core subjects which remain the same across all specializations. At the end of 2nd year students can choose from the following options for specialization:

  • Management 
  • Accounting and Finance
  • Banking and Insurance
  • Logistics and Purchasing
  • International Trade
  • Marketing 
  • HR 

Ascencia Business School also offers students the option to take a double degree, which is choosing 2 different specializations.

Key Skills Taught

Professional opportunities:

  1. Management Trainee
  2. Business Development Executive
  3. Marketing Executive
  4. Sales Executive
  5. Human Resource Manager
  6. Market Research Analyst
  7. Banking and Corporate Sector

Ascencia Business School:

Ascencia Business School is a leading French Business School focusing on training world-class experts with an understanding of how organizations of all sizes start, run and thrive. Realizing your potential for success is Ascencia’s ambition. Ascencia Business School will give you the unique opportunity to experience and benefit from being taught by experts from the global industry.


Semester 1CreditsNumber
Lorem ipsum4ESTU 203
Lorem ipsum2ESTU 340
Lorem ipsum4ESTU 657
Semester 2CreditsNumber
Lorem ipsum4ESTU 768
Lorem ipsum4ESTU 432
Lorem ipsum2ESTU 873
Semester 3CreditsNumber
Rhetoric & the Public Sphere4ESTU 203
Communication & Everyday Life2ESTU 340
Critical & Rhetorical Methods4ESTU 657
Semester 4CreditsNumber
Relational Communication4ESTU 768
Public Relations Campaigns4ESTU 432
Rhetoric of Social Movements2ESTU 873
Total for the entire period of study40

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Block 2 Clifton, Karachi, Sindh, Pakistan 75600

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